When the weather is nice, I'm full anyway!
Posted on Thursday, September 15, 2016There are plenty of reasons why you don't want your activities bookable online yet. One reason could be that you are full anyway when the weather is nice. Or that customers come running that way in high season. Yet these are not good reasons, because everyone is full when the weather is nice and in high season. Instead, the point is to be smarter than your competition. By offering some or all of your services and activities online, you generate revenue that you normally would not have received on days when you would not be full. For example, during bad weather or through a marketing channel that is only available online. Research shows that your customer likes to book and pay online. As much as 54% in 2016. So why not offer your activities or services online?
Of course, on busy days, when you are completely full, you may not be bookable online. On which days your activities are bookable is up to you. You can even choose to make activities bookable online up to 1 or 2 days before they take place. If a customer wants to book on the day itself, this can only be done by phone or by walking in. In that case you are still bookable online, but you decide when.
Already curious about an online booking system for your business? Possibly the following reasons will convince you even more. With an online booking system, reservations are no longer made over the phone, leaving you more time for other work. Another advantage is that payment is made in advance, giving you more assurance that the customer will show up. Digitizing your business may sound exciting, but it is the future!
So don't think about the days when you are full anyway, but the days when you can use extra trade. For those very days, online booking is a perfect solution. Want to know what suits you best in terms of online booking? We would be happy to advise you. Check out our online application LeisureKing for free. For more information visit www.leisureking.eu and/or make a non-binding appointment.